Director International Internet Operations & Sales - General Management

Frederic FOSCHIANI

Frederic FOSCHIANI
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Professional status
Unemployed

Director – International Internet Operations & Sales – General Management

After 10 years in American Express and 10 years in GE, Frédéric Foschiani has been appointed Director for Direct Operations (Internet BU) & Executive Board Member.

Expertise:
10 years of experience on International Internet Operations & Sales in France and Europe:strategy, marketing, ergonomy & user experience, BD, Sales, P&L management, social medias, web 2.0, e-reputation

Other competencies:
Experienced manager. Demonstrated ability to lead people in matrix and multi-cultural environments. Expert in organization, customer satisfaction, re-engineering, projects management and a strong drive for results.

Experience Summary
- Director Direct Operations for Insurances Company, in charge of Direct BU (internet)
and Member of the Executive Board
- Internet P&L Leader for Mortgages & Debt consolidation (GE)
- Internet Leader for International Mortgages (GE Western Europe)
- Operations management, productivity & re-engineering (Amex & GE)
- Call Center Management (Amex)
- Risk Management (Amex)
- Project leader (Amex & GE)

My links

Professional experience

Director - Direct Operations (Internet BU) & Executive Board Member

PROTEGYS GROUP - Paris - France(Permanent contract - Since February 2009)

  • - Member of Protegys Group Executive Board
    - Lead Direct BU (Internet P&L) for own Protegys activities & insurance company as well as partnerships (Axa, Credit mutuel,…)
    - Define & implement new product and web sites including all sales process
    - Manage new business development and partnerships
    - Define goals, marketing & sales strategy, and follow up on execution to improve pull through ratio and ROI
    - Manage web B2C sites redesign and functionalities improvements
    - Monitor and improve customer delivery services (including sales forces) and internet acquisition processes
  • - Lead Direct Business Unit (Internet)
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Internet Leader - Mortgages - Western Europe

GE Money Bank(March 2001 - January 2009)

  • - Lead Internet P&L for mortgages and debts consolidation
    - Lead Internet strategy in Western Europe for international mortgages
    - Manage new business development and partnerships
    - Define goals, marketing & sales strategy, and follow up on execution to improve pull through ratio and ROI
    - Manage web B2C & B2B sites redesign and functionalities improvements
    - Monitor and improve customer delivery services and internet acquisition processes
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Operations Project Leader

GE MONEY BANK(March 1999 - February 2001)

  • - EURO & Y2K/BCP Leader for Operations Departments ( Staff : 217 Collaborateurs, Managers: 10)
    - Member of Y2K Boards : rewarded with a Management Award
    - Lead Operations global initiatives ( Staff : 217, Managers:10; Branches: 40)
    - Manage audit on Consumer Finances Branches and implement Re-engineering initiatives
    - Active member of « Migrations Team» in charge of global Operations re-engineering (Front & back office)
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Operations Manager

American Express Cards(February 1989 - February 1999)

  • Operations Project Leader: Staff : 3 Project Managers
    - EURO & Y2K Leader for Amex France (> 600 FTE, 20 Directors)
    - Head of Operations projects (> 200 FTE, Managers: 7)
    - Coordinate Operations Depts for new cards launch (Carte Air France-American Express,…)
    - Define and implement re-engineering initiatives due to new 35 Hours social law

    Risk Manager : Authorizations – Fraud Prevention & Control – Emergency cards replacement _Staff : 60 (Call Center : staff 50 – 24h/24)
    - Determine and manage budget, productivity, quality and risk objectives
    - Define, develop and control Fraud prevention strategy
    - Manage results monitoring, define actions and ensure processes optimization to reduce costs and acheive targets

    Manager Customer Service: Staff 30
    - Define and manage budget, customer satisfaction objectives and productivity
    - Member of the Customer Service Re-engineering Team for the French Market
    - Lead the implementation of the new card descriptive billing for France
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Skills

International Internet Operations : Marketing, Strategy, Sales, Social medias, Web 2.0, e-reputation

  • Internet
  • New Media
  • Direct Marketing & Direct Sales
  • CRM
  • e-sales Strategy
  • e-marketing
  • BD
  • on-line Distribution
  • Start up & Internet Business Unit creation
  • P&L monitoring
  • launch of new products
  • SEM, SEO
  • Interactive Marketing
  • Web Analytics
  • Online Applications & User Experience
  • Web Design
  • Proven track record in Management
  • Change Management and re-engineering
  • Project Management
  • ROI strategy oriented and strong drive for results
  • Partnership negociations & relationships
  • Social medias
  • Web 2.0
  • e-reputation
  • e-branding
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